Nike sales revenue in 1996 was $6.4 billion USD and has grown to $32.46 billion USD as of 2016 How does Nike plan to continue that momentum? Customization and checkout free with mobile scan and pay are just some examples. Nike's share price was above $129, and … The ideal entry-level account for individual users. Nike leads in Chinese market share at 22.1%, followed by … Major companies operating in the global sports equipment market include Adidas AG, Amer Sports, Callaway Golf Co., Sumitomo Rubber Industries Limited, Nike, Inc., Puma SE, Mizuno Corporation, Sports Direct International PLC, Under Armour and Yonex Co., Ltd, among others. ... the estimated market value of Nike is about $10.7 billion. Please contact us to get started with full access to dossiers, forecasts, studies and international data. Since Nike is a global sports brand its largest target market are the young people or the youth since they interact very well with the brand and they are the major consumers of … NIKE annual revenue for 2018 was $36.397B, a 5.96% increase from 2017. I have, I have covered the retail industry for well over a decade and written for publications including the New York Times, the Wall Street Journal and Bloomberg News. adidas's 9% share has been declining every year since 2011. Register in seconds and access exclusive features. You may opt-out by. Trefis.com. The United States is the largest market of Nike accounting for more than 40% of its total sales in 2018. Update, Insights into the world's most important technology markets, Advertising & Media Outlook How Nike's and Starbucks' Global Strategies Keep Them Ahead of Competitors Both of these companies have seen major growth in international markets, … You can only download this statistic as a Premium user. The "Just Do It" company is determined not to be outdone. Is Uninspiring Retail Really Worth Saving? While it helped increase the company’s revenues, competitors were tapping on the boom in aerobic exercise, which Nike failed to consider. “Both stores create the most personal and responsive retail environment in the industry. facts. Global Sports Bra and Underwear Market Share 2020: Top Key Players are Under Armour, Adidas, Nike, Decathlon, New Balance and Forecast to 2025 Published: Sept. 16, 2020 at 5:58 a.m. This statistic shows Nike's market share in athletic footwear from 2011 to 2025. Revenue of the cosmetic industry in the U.S. Value of the leading 10 textile exporters worldwide, Vegetable oils: global consumption by oil type 2013/14 to 2019/2020, Cocoa bean production worldwide 2018/19 & 2019/20, by country, World coffee per capita consumption: major consumer countries, Cosmetics Industry in the U.S. - Statistics & Facts, Research expert covering agriculture & FMCG, Profit from additional features with an Employee Account. A paid subscription is required for full access. Nike reported a loss of $790 million, or 51 cents per share, during the period ended May 31, compared with net income of $989 million, or earnings of 62 cents a share, a year ago. You only have access to basic statistics. As of 2019, Nike has 768 stores located in international markets and 384 in the United States. New, Everything you need to know about the industry development, Find studies from all around the internet. “Nike continues to win with consumers in China,” Nike chief financial officer Andy Campion said on a conference call. In 2019, Nike had a total of 1,152 retail stores worldwide. Thanks to the iconic Superstar and NMD line, paired with buzzworthy endorsements with the likes of Kanye West, the … Having started as an enterprise … You need a Single Account for unlimited access. The statistic depicts the global market share of athletic footwear companies in 2015. An innate curiosity about how things work and what sets one brand apart from another drives my coverage, described as “a distinct voice in a sea of noise.” I’m noted for my ability to distill scoops of insight from commodity news and create ahead-of-the-curve trend-setting pieces. Total companywide revenue in the quarter ended Nov. 30 rose 10%, to $9.4 billion, on gains across all regions and would have climbed 14% minus currency translations impact. Nike has the largest market share in the athletic apparel industry in North America (around 27.4% and, until recently, had a whopping 96% of the market for basketball footwear), and continues to outpace the competition when it comes to sales: In addition to expanding its own online sales, Nike has begun to sell direct on online giant Amazon. NIKE annual revenue for 2020 was $37.403B, a 4.38% decline from 2019. It’s a digital experience brought to life in a physical space.”. This statistic is not included in your account. Specifically for the basketball footwear, Nike has 96% of the share. Nike (NKE) was the market leader for activewear overall—including both men and women—with a 13% share of the market. Between 2011 and 2025, Nike's global market share is predicted to remain steady at around 27 percent. Below is a chart that shows Nike's revenue worldwide from 2005 to 2016 in USD. I cover retail, from fashion to grocery, and its dance with technology, EY & Citi On The Importance Of Resilience And Innovation, How Digital Workflows Helped Save Basketball During The Pandemic, Impact 50: Investors Seeking Profit — And Pushing For Change, Michigan Economic Development Corporation With Forbes Insights, Rapid Evolution: Three Ways The Pandemic Will Revolutionize Retail, Under Starters Orders, Retailers Are Chomping At The Bit But Need Guidance On How Lockdown Will Be Lifted, Why Primark’s Plan To ‘Come Back With A Bang’ Is Fundamentally Flawed, Why A Boohoo Bad Taste Face Mask Has Sir Philip Green With Envy. Quick Analysis with our professional Research Service: Content Marketing & Information Design for your projects: Industry-specific and extensively researched technical data (partially from exclusive partnerships). Then you can access your favorite statistics via the star in the header. (March 22, 2019). Inside Nike's New York flagship on Fifth Ave. Not only does it give you the ability to customize some apparel or shoes, but the store also has different services and features that reflect the key trends in the industry. As a Premium user you get access to background information and details about the release of this statistic. Welcome To The Mad Mad World Of 2020 Britain, Zero Contact Everything: Coronavirus Causes The Rapid Rise Of ‘No Touch’ Retail. Sports shoes are increasingly becoming an essential fashion accessory among global consumers and the sports shoes market is witnessing demand for trendy and comfortable footwear among all age groups. See below for a chart of Nike having 96%. Are you interested in testing our corporate solutions? Could ‘Revenge Spending’ Help Retail Recover From Coronavirus? Headquartered in Beaverton, Oregon, Nike has a market capitalization of around $203 billion as of early November 2020. Smartphone market share worldwide by vendor 2009-2020 ... Nike is still number 1 in the global sneakers market. “It’s clear that the consumer is craving experiences, and the fastest way to meet that demand is to test, learn and scale new features,” Nike CEO Mark Parker said on the call Thursday, adding that the performance at the New York flagship and at the company's new Shanghai flagship has topped expectations. New, Figures and insights about the advertising and media world, Industry Outlook Can Nike respond to customers' desire to shop, scan and pay with their phones and skip the checkout line? Read my exclusive interview with Brooks Brothers CEO on why he may cozy up to Amazon. Nike's new NYC flagship reflects several key trends in the industry. … We are bullish about our potential to continue delivering strong, sustainable and very profitable growth in this important geography.”. Nike and Adidas remain far ahead, however, not only on the world stage but also in China. Up until 2015, Nike led with a 86.2 billion market share, a far cry from adidas’ 17.1 billion. “While there has been uncertainty of late regarding U.S.-China relations, we have not seen any impact on our business. Please do not hesitate to contact me. More importantly, sales of its key Jordan line rose in the “double digits,” returning to “healthy sustainable growth in North America.” In Europe, sales rose 14% as Nike said it gained "significant" market share. As a Premium user you get access to the detailed source references and background information about this statistic. A stock split (a tactic designed to make shares more readily available) saw a brief dip in the Swoosh's market … To regain its market share, it introduced Air Max in 1987, a new model of athletic shoes where two interdependent compressed air-filled bags that act as shock absorbers could be inserted. The athletic footwear market is also affected by the innovations made by the market players in the product development, for instance smart footwear that calculates the calories burnt. Please authenticate by going to "My account" → "Administration". Check. This refers to dollar market share of Nike footwear in the global market for sports and sports inspired footwear. I have also been ranked as a top industry influencer since 2013. Then you will be able to mark statistics as favourites and use personal statistics alerts. https://t.co/8B52s9r6Ek $nke $uaa $lulu #nike pic.twitter.com/V4H1NVilT6, — Andria Cheng (@AndriaCheng) December 21, 2018. Customers can also scan a QR code next to some mannequins and shop the entire look on their phone. But there is … Adidas AG is beating Nike Inc. on Wall Street recently, with shares that have gained 21.87%, so far this year, compared to 16.92% for Nike. Forecast of Nike's global market share in athletic footwear from 2011 to 2025 [Graph]. On the homepage of its investor relations website, Nike calls itself “a growth company.” It looks like the world’s largest sneaker company just validated that statement. "Forecast of Nike's Global Market Share in Athletic Footwear from 2011 to 2025. Directly accessible data for 170 industries from 50 countries With a particular emphasis these days on being able to react quickly to changing consumer tastes, the building is installed with flexible modules so the look and features can be changed easily. Comparing Nike’s Market Capitalization to that of Adidas Market Capitalization: Price per share x Shares outstanding as per latest annual filings Nike’s market capitalization as … In November 2015 Nike announced it was increasing its dividend by 14%, and that its board had also approved a $12 billion share repurchase program and a two-for-one stock split. As soon as this statistic is updated, you will immediately be notified via e-mail. Profit from additional features by authenticating your Admin account. Total companywide revenue in the quarter ended Nov. 30 rose 10%, to … In, Trefis.com. I’m just as eager to take in the stories of consumers. Its new flagship—dubbed Nike House of Innovation 000, which opened in November on New York’s Fifth Avenue—offers some clues. Overview and forecasts on trending topics, Key figures and rankings about brands and companies, Consumer insights and preferences in various industries, Detailed information about political and social topics, All key figures about regions and countries, Everything you need to know about Consumer Goods, Identify market potentials of the digital future, Technology Market Outlook Available to download in PNG, PDF, XLS format, Access to this and all other statistics on 80,000 topics from. In fact, at a pace far outpacing the retail industry average, Nike’s mobile demand has exceeded more than half of its e-commerce sales, Campion said. In another move that shows the athleisure trend is still hot—and suggests Nike wants a bigger share of that pie even as rivals like Lululemon keep growing—Nike is doubling down on its product lines for women, where sales growth has outpaced that for men's lines. According to the Interbrand Top 100 Global Brand Report for 2017, Nike was number 18 on the list, compared to Adidas at 55. Nike's revenues and prestige have rocketed in the past five years. Nike didn’t build its … This feature is limited to our corporate solutions. Opinions expressed by Forbes Contributors are their own. In another sign of full-priced demand, gross margin widened by almost 1 percentage point, to 43.8%, helped partly by higher average selling prices and growth in Nike’s own direct-to- consumer retail and online business. Nike is a sound stock based on its steady stock performance and growth in earnings per share, revenue and net income, strong balance sheet, and management approach. For instance, Nike is unveiling new “high-performance kits” for the Women’s World Cup in France as well as a yoga collection that includes men’s apparel for the first time at Nike, Parker said. My passion in storytelling goes beyond retail. Related: Four trends beyond tariffs that will reshape retail in 2019, Related: Farfetch's Stadium Goods purchase: Sneaker resale is becoming big business, Related: Three trends on the menu for the food industry in 2019, I have covered the retail industry for well over a decade and written for publications including the New York Times, the Wall Street Journal and Bloomberg News. All Rights Reserved, This is a BETA experience. You need at least a Single Account to use this feature. Originally from Taiwan as an ambassadorial scholar and having penned many columns about life and culture, I’m equally driven by a sense of mission to tell stories that inspire and touch hearts, © 2020 Forbes Media LLC. In North America, Nike’s largest market, the company saw strong demand, with sales up 9%, led by demand for both its shoes and its apparel. When a shoe is picked up, a digital display of information about that shoe would come up on the wall. 25 In 2016, Nike's sales revenue was 32.46 billion. Statista. NIKE revenue for the twelve months ending August 31, 2020 was $37.337B, a 6.26% decline year-over-year. In Europe, sales rose 14% as Nike said it gained "significant" market share. Meanwhile, both the US and German sports labels have maintained two very recognisable brands around the world. NIKE's Consumer Direct Offense, its strategy to revive growth particularly in the North America market where sales just fell 3% in 1Q2018, may be … Learn more about how Statista can support your business. For instance, as Nike strives to meet localized demand, a floor showcases items that represent top-selling products in the New York area, which Nike gleans from online and other sales data as part of its Nike Live initiative. Interviews with newsmakers or on-the-ground coverage of major events aren’t the only things that interest me. On a recent visit, a steady stream of customers came straight to the section, tucked away in the back of the flagship’s fourth floor, to check out about a dozen of the hottest shoes on display, such as a see-through version of the new Nike React Element 87 sneaker or a shoe designed in partnership with PlayStation. March 22, 2019. Chart. How many global employees Nike has 2009-2020, Value of the leading global apparel brands 2020. Nike shares surged nearly 8% in after-hours trading on Thursday after the only fashion stock in the 30-member Dow index reported better-than-expected fiscal second-quarter profit and sales and eased worries that the U.S.-China tariff spat will hurt demand in China, the company's critical growth market. The percentage of the American athletic footwear market owned by NIKE Inc. - so that includes Nike, Jordan Brand and Converse. Digital sales surged a combined 41%, driven by mobile orders. The largest group of Nikes target market is the young males who purchase more footwear than any other group. This case study analyses the ever-evolving marketing strategies adopted by Nike to become a global brand. Nike’s market share stands at about 27.4% in 2019, ahead of its industry rivals Adidas and ASICS, making Nike the world’s largest company in the global footwear market. Please create an employee account to be able to mark statistics as favorites. Total Segment Market Share Q3 2020 Nike Inc achieved revenue growth of 13.91 % in overall company, and improved market share, to approximate 47.14 %. Meaningful story – They’re selling more than a product; they’re selling aspiration. In one critical effort to engage sneakerheads who in turn help the brand drive buzz and create a halo effect across the rest of Nike's product lines, the store has brought to life Nike’s popular SNKRS limited-edition sneaker release app. Nike's market share of the athletic footwear market stood at 22.9 percent in 2015. More on NKE Market Share. Two years later, adidas saw a resurgence – some even called it a revival. Financially, Nike is much larger than Adidas, but the latter’s performance has been better over recent years. In fact, Nike's revenue minus currency impact in its greater China business jumped 31%, its 18th straight quarter of double-digit gains, Campion said. NIKE annual revenue for 2019 was $39.117B, a 7.47% increase from 2018. "Forecast of Nike's global market share in athletic footwear from 2011 to 2025." Read my exclusive interview with Brooks Brothers CEO on why he may cozy up to Amazon, Four trends beyond tariffs that will reshape retail in 2019, Farfetch's Stadium Goods purchase: Sneaker resale is becoming big business, Three trends on the menu for the food industry in 2019. The global athletic footwear market is projected to grow at a CAGR of 7.15% during the forecast period. ", Trefis.com, Forecast of Nike's global market share in athletic footwear from 2011 to 2025 Statista, https://www.statista.com/statistics/216821/forecast-for-nikes-global-market-share-in-athletic-footwear-until-2017/ (last visited December 21, 2020), Forecast of Nike's global market share in athletic footwear from 2011 to 2025, Retail sales of the global apparel and footwear market 2017-2030, Size of the global sports market in 2018 and 2023, by product category, Sports market share worldwide in 2018, by country, Global sales of the top performance apparel, accessories, and footwear companies 2019, Global sales growth forecast of top athletic wear companies 2020, Global market shares of the leading apparel brands in 2017, Global gross profit of Nike from 2014 to 2020, Domestic sales share of Nike worldwide from 2016 to 2020, Global revenue of Nike from 2016 to 2020, by sales channel, Global revenue share of Nike in 2020, by product type, Global revenue of Nike from 2016 to 2020, by product category, Nike's revenue worldwide 2017-2020, by region, Nike's North American revenue 2009-2020, by segment, Nike's revenue in EMEA 2016-2020, by segment, Nike's revenue in Greater China 2009-2020, by segment, Nike's revenue in Asia Pacific & Latin America from 2016 to 2020, by segment, Number of Nike's retail stores in the U.S. 2009-2020, Number of Nike's non-U.S. retail stores 2009-2020, Nike's marketing expenses worldwide from 2014 to 2020, The adidas Group's net sales worldwide from 2000 to 2019, Global share of adidas retail sales in 2019, by region, Share of adidas' net sales worldwide in 2019, by product type, Share of Puma's sales worldwide in 2019, by region, Share of Puma's consolidated sales worldwide in 2019, by product category, Under Armour's net revenue worldwide 2008-2019, Under Armour's net sales share worldwide in 2019, by region, Global revenue of Nike from 2017 to 2020, by customer segment, Nike's DTC revenue share worldwide 2011-2015, Nike's revenue in emerging markets 2009-2017, by segment, Nike's quarterly revenue worldwide from 2017 to 2020, Gross profit margin percentage of Nike worldwide from 2014 to 2020, Nike's revenue in Western Europe 2009-2017, by segment, Nike's revenue in Central and Eastern Europe 2009-2017, by segment, Nike's revenue in Japan 2009-2017, by segment, Value of Nike's endorsement contracts worldwide 2021-2025, Forecast of EBITDA of Nike quarterly 2019-2021, Top 25 sporting brands ranked by brand-awareness amongst men in the U.S. 2014, Media perception of Nike in the Netherlands 2020, by characteristic, Net sales of Italian company Geox 2019, by geographical area, Tod's: number of employees worldwide 2014-2019, by region, Tod's: number of employees worldwide 2014-2019, Top leather importers worldwide in 2016, by country, Industry revenue of »manufacture of leather clothes« in Latvia 2011-2023, Find your information in our database containing over 20,000 reports, Tools and Tutorials explained in our Media Centre, employed over 70 thousand people worldwide, sponsors many high-profile professional athletes. ET The Swoosh brand's constant-currency sales jumped 14%, to $8.9 billion, while Converse sales rose 6%, to $425 million. Accessed December 21, 2020. https://www.statista.com/statistics/216821/forecast-for-nikes-global-market-share-in-athletic-footwear-until-2017/, Trefis.com. Corporate solution including all features. and over 1 Mio. Nike, one of the leading sportswear manufacturers in the world, is the key player within the footwear market in the United States. The global athletic footwear market is affected by various changing trends in various regions. It's also selling on Walmart's urban play, Jet.com. Why Retailers Need To Make Us Feel Safe If We’re To Return To The High Street, When The Going Gets Tough, We Can Rely On Retail, When An Essential Is Not Just An Essential, It’s A Necessity. 26 Further Nike Statistics related to market leadership: 27. 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