According to Experian Simmons, drawing from a pool of 4,887 online shoppers, the 25 to 54 year-old age bracket makes up 65.7% of online shoppers, of which 59.1% are female. A sample of 370 students was selected among postgraduate students at Universiti Putra Malaysia. From an e-commerce perspective, understanding of the Theory of Reasoned Action, Theory Planned Behavior, and Technology Acceptance Model could provide a valid basis for explaining and predicting consumers’ intentions towards adopting online shopping behavior.This study sets out to examine the factors influencing students’ online shopping attitudes and intentions at Universiti Putra Malaysia (UPM) through a five-pint Likert scale self-administered questionnaire. (The Balance). Such marketers’ awareness of the factors affecting Malaysian’s shopping attitudes and intentions is crucial to further develop their marketing The proportion of internet users with a higher level of education shopping online (more than eight in 10) is 35 percentage points greater than that of internet users with lower education. The largest increases (15 percentage points or more) between 2014 and 2019 were recorded in Lithuania, Czechia, Estonia, Hungary, Croatia, Poland, Spain, and Slovenia. Abandon your online shopping basket. E-commerce statistics for individuals - graphs and tables, All articles on Digital economy and society, Other publications on digital economy and society, Digital economy and society - methodology, https://ec.europa.eu/eurostat/statistics-explained/index.php?title=E-commerce_statistics_for_individuals&oldid=469491, Source: Eurostat (online data code: isoc_ec_ibuy). Ecommerce: Shopping Cart. Occupation: Under graduate student Post graduate student … The conveniency of online shopping rendering it an emerging trend among consumers, especially the Gen Y. On the other hand, fewer than 40 % had shopped online in Romania (29 %) and Bulgaria (31 %). Literature Review . The data in this article are based on the results of annual surveys on ICT usage in households and by individuals. DISCUSSION AND IMPLICATIONS The number of internet users in India is estimated to touch 635.8 million by 2021 and the e-commerce market is expected to reach US$100 billion by 2017 ( Statista, 2017 ; IBEF, 2017 ). – To study college students' attitudes toward and behavioral intention of shopping online for apparel products by using the theory of reasoned action., – Focus group interviews and a literature review identified specific items of interest related to the desirability of shopping online for apparel products. Cross-border online purchases can be an indicator of the smooth functioning of the single market for e-commerce and the extent to which consumers make use of wider choices and lower prices. This includes taking advantage of options that limit in-store interactions like BOPIS (buy online, pick-up in store), curbside pickup, and subscription services. The completion of the Digital Single Market is currently one of the political priorities of the European Commission. The reference period for the questions on frequency of online shopping and amounts spent was the three months prior to the survey. Over the last decade maximum business organizations are running with technological change. In addition, the result revealed that the perceived behavioural control and attitude were significantly and positively correlated with online shopping intention. Type, School of Electronics and Computer Science. Over 780 university students were surveyed and answered a 108-item self-administered questionnaire. Deepali Bhatnagar Amity University Rajasthan Jaipur Abstract: On-line shopping is a recent era that has hiked in the domain of E-Business and is definitely going to be the future of shopping in the world. This study highlights student’s attitude towards online shopping and their product preference on online shopping. Among the independent variables, perceived cost (PC) was found to be the most significant factor affecting actual use (AU) of online shopping among students, nonetheless, perceived cost (PC) had no significant effect on purchase intention (PI). 35 % of online shoppers bought or ordered goods or services from sellers in other EU countries. The proportion of individuals aged 16-74 having shopped online in the 12 months prior to the 2019 survey stood at 63 % (Table 1). Only 16 % of the e-shoppers bought or ordered from abroad other services, such as e-tickets for events (sport events, concerts or other entertainment events) or telecommunication services (subscription of telephone services, SIM cards). Buy online with Free UK Delivery on Orders Over £25 or Click & Collect within hours. In terms of amount spent, the highest proportion of e-buyers (42 %) bought goods or services for a total of between EUR 100 to EUR 499. Levels of education are defined according to ISCED-2011 as follows: high (tertiary, ISCED 5, 6, 7 or 8); medium (upper secondary and post-secondary non-tertiary, ISCED 3 or 4); low (at most lower secondary, ISCED 0, 1 or 2). The 16-24 age-group had the highest proportions of e-shoppers purchasing clothes and sport goods (73 %), video games software and other software and upgrades (34 %), films and music (34 %) and e-learning material (13 %). Faculty, Browse by online shopping in india among middle class. This paper attempted to find out the impact of factors like easy payment, wide variety of products, educational qualification on online shopping . Education level Bachelor’s Degree Master Degree PhD Degree 5. Online shopping or marketing is the use of technology (i.e., computer) for better Abstract. The main reason for not buying online is that people prefer to shop in person. Some 12 % had problems in the form of technical failure of a website while ordering or paying, 11 % had received wrong or damaged goods or services, 6 % found it difficult to make complaints and seek redress after a complain, 5 % had difficulties in finding information on guarantees and other legal rights and again 5 % were confronted with foreign retailers not selling to customers in their country. online shopping. Over the last decade maximum business organizations are running with technological change. In terms of frequency, the highest proportion of e-shoppers made purchases in the three months prior to the survey three to five times (34 %), while 32 % did so once or twice. Based on the theoretical model, hypotheses were formulated. I am currently conducting a study of online shopping behavior, i am already apply the IRB approval in my instructions. 69% shop online at least monthly. About 34 % of e-shoppers had in the three months prior to the survey bought goods or services for private use three to five times and 32 % of e-shoppers had done so once or twice. Descriptive analysis, Pearson correlation, partial correlation, multiple regression, and path analysis were employed to achieve the objectives of the study. This page has been accessed 111,417 times. E-Commerce: Shopping Cart Wendell B. Taylor Grantham University Electronic Commerce April 3, 2012 A shopping cart is a piece of software that acts as an online store's catalog and ordering process. A study on Online Shopping Behavior among the students Ms. Neha Gupta/Dr. Overall, the share of e-shoppers among internet users is growing, with the highest proportions found in the age groups 16-24 (78 %) and 25-54(76 %). Our survey focus on the online shopping habits among the students To know student’s responses about online shopping To evaluate the number of students that prefer to buy product via online To investigate the type of commodity that purchased by students through online shopping The study found that parent contributions to teen purchases … Subject, Browse by Typically, a shopping cart is the interface between a company's website and its deeper infrastructure. People aged 25-54 stand out as making more frequent purchases: 18 % of e-shoppers in this age group bought online 6-10 times in the three months prior to the survey and another 18 % did so even more often. Purchases worth EUR 500 or more were less popular with all age groups (Figure 6). Welcome to the Aldi website where you can find information about our fantastic weekly Specialbuys and groceries that are in store everyday. This page was last modified on 30 January 2020, at 11:35. 7. Online shopping is more accessible than it has ever been in the digital era with the introduction of tablets, smartphones, easy checkout systems and more secure systems. In the 12 months prior to the survey, 88 % of individuals aged 16 to 74 in the EU had used the internet, 71 % of whom had bought or ordered goods or services for private use. Descriptive study was conducted and data was collected using questionnaire from 420 respondents. The 2019 survey results are based on responses from a total of 147 531 households in the EU-28 having at least one person aged 16-74, and 193 958 individuals in the EU-28 aged 16-74. on Online Shopping Among Students in Mindanao University of Science and from FILI- 121 at AMA Computer University The researcher strived to answer three key questions, which sought to find out students’ attitudes towards online shopping, the nationality of students who make the largest number of online purchases, and the barriers that prevent international students from embracing traditional and online shopping methods. Shopping online is just like heading out to the store. down by 1 percentage point from 2014 (Figure 9). An estimated two-thirds of the U.S. gross domestic product (GDP) comes from retail consumption. The largest proportion of people buying online once or twice is found among those aged 55-74 (39 %). Credit: 20th Century Fox. The most popular type of goods and services purchased online in the EU were clothes and sports goods (65 % of e-buyers), followed by travel and holiday accommodation (54 %). Online shopping or marketing is the use of technology (i.e., computer) for better Fewer than one in five e-shoppers bought computer hardware (17 %), medicines (16 %) and e-learning material (8 %). A large majority of e-shoppers in the 12 months prior to the survey made online purchases from sellers in their own country: 87 %, i.e. E-shopping: biggest increase among young internet users, Purchasing online and problems encountered, Physical goods have the biggest part in e-buying (2017 survey). This designation is without prejudice to positions on status, and is in line with UNSCR 1244/1999 and the ICJ Opinion on the Kosovo declaration of independence. The proportion of e-shoppers varied considerably across the EU, ranging from 29 % of internet users in Romania to 91 % in the United Kingdom. This article takes a closer look at the electronic commerce (e-commerce) of individuals in the European Union. The Digital Agenda proposes to better exploit the potential of Information and Communication Technologies (ICTs) in order to foster innovation, economic growth and progress. Lower proportions of e-shoppers made online purchases from abroad of travel, accommodation or holiday arrangements (34 %) and products downloaded or accessed from websites or apps (25 %). The proportion of individuals aged 16-74 having shopped online in the 12 months prior to the 2019 survey stood at 63 % (Table 1). It reviews existing data sources and lists new areas and data sources to be made use of in the future. Introduction Hello! About 4 % of online shoppers in each case were confronted with final costs higher than indicated and with problems with fraud (e.g. 5. The results of the study showed that the level of online shopping intention was relatively high and direction of attitude towards online shopping was positive among the postgraduate students. The instrument has demonstrated acceptable levels of internal consistency, reliability, and content validity according to previous documented studies. Don't worry, we're still letting you buy things (although the biggest discount does come when you don't buy anything at all – but then again, where's the fun in that?). The study was undertaken among the students of Ludhiana. To analyze the satisfaction level among Higher Education students in Palakkad. This study aimed to examine students’ attitudes towards online shopping. E-commerce picked up over the 2009-2019 period among all age groups, with individuals aged 16-24 showing the biggest increase (28 percentage points). Online shopping is very popular in the EU. This project was also important for me as the student as it gave me an opportunity to develop the knowledge and pursue the analysis of a critical management issue which was becoming a greater value add channel for a large number of organisations. Those aged 25-54 had the highest share of online shoppers among internet users up to 2016. In consideration with increase in the internet usage and online shopping among the college students, the purpose of this qualitative study was to explore the factors that influence the online buying behavior of the college students in Mumbai . Finally, the finding identified that the trust in the construct of perceived behavioural control and attitude had higher direct effect whereas utilitarian orientation, convenience, prices and wider selection, and income had higher indirect effect on the students’ online shopping intention. Finnish and US online shopping behaviour among university students have suggested that higher purchase frequencies stimulate repeat purchasing rather than variety-seeking behaviour, which gives e-marketers a good reason to make the threshold for shopping as low as possible. The report says that 70 percent of teens prefer to shop at their favorite stores online. While 50% of online shoppers will increase the size of their orders just to hit the free shipping minimum. People aged 25-54 made up the highest proportion of e-shoppers buying travel and holiday accommodation (57 %), household goods (52 %), tickets for events (43 %), food or groceries (31 %), electronic equipment (30 %) and telecommunication services (22 %). Perceived risk (PR) had no significant effect on actual use (AU) however, had a significant effect on purchase intention (PI). • 90% students think C.O.D option influences them to shop online. Consumers appreciate the convenience of being able to shop anytime anywhere, having access to a broader range of products, comparing prices and sharing their opinion on goods with other consumers. For men, the share of online shoppers among internet users was slightly higher than for women (72 % and 71 %, respectively), while people aged 25-34 are more active e-shoppers (83 % of internet users) than other age groups. Oftentimes, you can buy the same products online as available in a brick-and-mortar store and can sometimes score better sales. Gender, age, level of education and employment situation all affect e-commerce activity (Figure 3). 57.3% of online shoppers have an annual household income above $50,000, and 77.9% have education level as some college or higher. The older (55-74) age group took the lead in buying medicines (20 %) and shared the lead in buying books, magazines and newspapers with those aged 25-54 (35 %). Most countries collected data in the second quarter of 2019. In the era of globalization electronic marketing is a great revolution. Who is shopping online? In consideration with increase in the internet usage and online shopping among the college students, the purpose of this qualitative study was to explore the factors that influence the online buying behavior of the college students in Mumbai . They are available on the Eurostat website (see link below). The results of the study showed that the level of online shopping intention was relatively high and direction of attitude towards online shopping was positive among the postgraduate students. Figure 4 shows that most purchases, by a third or more of e-shoppers, involved clothes and sports goods (65 %), travel and holiday accommodation (54 %), household goods (46 %), tickets for events (41 %) and books, magazines and newspapers (33 %). The statistical tools used for analysis are percentages, frequency analysis, correlation and … The prevalence of online shopping has raised the interest of the retailers to focus on this area. The primary data were collected from the respondents which consists of 300 students. Now, this is by no means the case for all websites, or even most of them, but it's certainly been known to happen. The ever-increasing use of the Internet in Malaysia provides a developing prospect for E-marketers. In the era of globalization electronic marketing is a great revolution. ONLINE SHOPPING HABITS AMONG STUDENTS CONCLUSION Online shopping became more popular among students We analysed the survey succesfully We succeeded to get student's opinions about online shopping DISADVANTAGES OF ONLINE SHOPPING Need … Motivation of Online Shopping among College Students 1. Teens are shopping more via the Internet and brick and mortar outlet stores and less at specialty stores. This enable the e-retailers to support their online customer better by developing suitable marketing strategy in order to attract and convert potential customer as an active customers by encouraging them in an efficient way to make a purchase decision. For the other data relating to the e-commerce activities, the reference period was the 12 months prior to the survey, as such activities tend to be irregular and seasonal. Moreover, it was found that utilitarian orientation and hedonic orientation, perceived benefits and demographic characteristics (gender, age, and income) were significantly and positively correlated with the attitude towards online shopping. As expected over 95% of the college-age market uses the Internet and over 91% of that group completes online purchases. E-shoppers aged 16-24 were the top age group when it came to clothes and sports goods purchases (73 %), those aged 25-54 in online purchases of travel and holiday (57 %) and the older age group (55-74) in buying books, magazines and newspapers, together with those aged 25-54 (35 % both). Literature Review . 3. ONLINE SHOPPING HABITS AMONG STUDENTS AND TEACHERS OF ST.THOMAS COLLEGE PALA SURVEY FORM Please read each question carefully and indicate your response by sele… Slideshare uses cookies to improve functionality and performance, and to … The proportion of e-shoppers who had made online purchases over 10 times was the lowest, at 16 % (Figure 5). It is based on the results of the 2019 Survey on ICT (information and communication technology) usage in households and by individuals. 1. Changes in Revenue Across Ecommerce As people have embraced social distancing as a way to slow the spread of the pandemic, there has naturally been a drop-off in brick-and-mortar shopping. The results of the study showed that the level of online shopping intention was relatively high and direction of attitude towards online shopping was positive among the postgraduate students. You can also find your local store and sign up to our newsletter. Gender: Male Female 3. More than six e-buyers out of ten reported that they did not encounter any problem when buying or ordering goods or services in the 12 months prior to the survey. waterstones.com International Journal of Research and Innovation in Social Science (IJRISS) | Volume II, Issue XII, December 2018 | ISSN 2454–6186. Corpus ID: 195836449. Figure 8 shows that the main reason given for not making purchases online in the 12 months prior to the survey was a preference for shopping in person in order to be able to see the products before purchasing them, out of loyalty to shops or by force of habit (73 %). It covers three areas: promoting better online access to goods and services across Europe; designing an optimal environment for digital networks and services to develop; ensuring that the European economy and industry takes full advantage of the digital economy as a potential driver for growth. Employees and the self-employed (77 % of internet users) as well as students (75 %) shop online far more than unemployed (58 %) or retired/inactive people (55 %). ONLINE SHOPPING HABITS AMONG STUDENTS AND TEACHERS OF ST.THOMAS COLLEGE PALA SURVEY FORM Please read each question carefully and indicate your response by selecting the most appropriate choice. online survey within few American students, Case, Burns, and Dick, (2001, p.873) concluded that “Internet knowledge, income, and education level are especially powerful predictors of Internet purchases among university Students”. Researchers can apply for access to the micro data. Data for 2019 were aggregated from micro data transmitted by all Member States and some non-EU countries (Iceland, Norway, Switzerland, Montenegro, North Macedonia, Serbia, Turkey, Kosovo[1] and Bosnia and Herzegovina). Although many surveys have investigated ecommerce’s effect on traditional stores, there are almost no resources about the influences on consumers themselves. Age: 4. My name is Hui Gao, and I am a graduate student on the campus of Arkansas State University. Nowadays, electronic retailing development is becoming more and more prosperous. Discover our full range of books at Waterstones.com. Modified Technology Acceptance Model (TAM) has been used in the study. 65 % of e-buyers reported having no problem when purchasing online. Of the Internet and brick and mortar outlet stores and less at specialty stores to 2016 the... The free shipping minimum students think C.O.D option influences them to shop online at least once per week demonstrated levels... 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